Android tops in Australia, sneaks past iPhone: Telsyte

About The Author

CNET Editor

Joe capitalises on a life-long love of blinking lights and upbeat MIDI soundtracks covering the latest developments in smartphones and tablet computers. When not ruining his eyesight staring at small screens, Joe ruins his eyesight playing video games and watching movies. Twitter: @Joseph_Hanlon

The Android operating platform is now the top mobile OS in Australia, according to research firm Telsyte.

(Credit: Fraser Ntukula/Google)

In new data released today, Telsyte has calculated that Google's mobile OS accounts for 44 per cent of the Australian smartphone market, just a per cent more than Apple's iOS. Of the 10 million-plus handsets being used across the country, the remaining market share leaves little room for smartphone alternatives Windows Phone and BlackBerry.

It has taken several years for Australians to shift to Android, with the gain for Android due to price and more choices, according to the firm's research director Foad Fadaghi.

"Our new research shows that the lower prices, faster product cycles and carrier support has helped Android become the leading platform," Fadaghi said in a statement.

Telsyte's figures differ pretty wildly from the OS market share data we saw earlier in the year from Kantar Worldpanel ComTech, which had Android at 56 per cent in Australia, iOS at 30.5 per cent and Windows Phone at a small, but respectable 4.8 per cent.

Correction: The Kantar Worldpanel data referenced above relates to smartphone purchasing, not existing share of market. Kantar Worldpanel ComTech data related to ownership/installed base puts the numbers at 40.2 per cent for Android and 38.4 per cent for iOS, which paints a more closely aligned picture to the Telsyte figures.

Add Your Comment 7

Post comment as

PhilipO posted a comment   

Why don't we wait until HTC release its flagship ( HTC Butterfly), that we can start compare


Restricted_access posted a comment   

And let us not forget that it takes hundreds of models of Android devices to surpass a mere 3 iPhones.


Spartan Jack 17 posted a reply   

Actually, The Galaxy S3 is selling more than the iPhone 5. Looks like people have finally realised that a shiny fruit doesn't make something good


Will1505 posted a reply   

Actually its 15 different iphones.

Iphone 3 8gb
Iphone 3 16gb
Iphone 3 32gb
Iphone 3GS 8gb
Iphone 3GS 16gb
Iphone 3GS 32gb
Iphone 4 8gb
Iphone 4 16gb
Iphone 4 32gb
Iphone 4S 16gb
Iphone 4S 32gb
Iphone 4S 64gb
Iphone 5 16gb
Iphone 5 32gb
Iphone 5 64gb

Ohhh and the iphone had been on the market for about 18 months before we started to see androids.


CSerruto posted a reply   

Haha you still think that you Apple fanboy. Open your eyes and realise that the S3 is the top selling phone ever, which beats 15 phones as shown by Wil1505


Maverick_John posted a reply   

Im no fan of the apple handsets, but he s3 is no better. I actually hate the s3 more than the iPhone 5. You want a truly beautiful phone, the moto razr m is where its at. :P I am personally still waiting for that freaking Optimus G to hit our shores :(


Will1505 posted a reply   

No disagreeing you on the motorola m, thats a pretty phone. The optimus G isn't spectacular, it should have been though

Sponsored Links

Recently Viewed Products