Bluff it as a fashion photographer

By Chris Stevens on 21 December 2006

1.  The idiot
2.  Using flash
3.  Stay relaxed
4.  Be creative
5.  Pick and choose

6.  Tweak the image
7.  Choose the style
8.  Use Photoshop
9.  Print it
10. You're a pro!

10. You're a pro!
Congratulations, you're a fashion photography pro. You can attend gallery openings in Shoreditch and ogle members of the opposite sex with professional impunity. You're second only to a rock star in the style stakes -- unless, of course, you turn paparazzo, in which case you're second only to a cockroach. But still, it's good money either way.

While you're chasing the dragon in the Hoxton Grill, don't forget that even the great can fall. Keep improvising and inventing, and don't fall into the trap of assuming that one method is the best method for all situations.

With the advent of digital SLRs the world of photography has completely changed. Not only are there more people than ever taking photographs, but the bar to entry is lower than ever. It's no longer enough to have a massive camera and a few grands' worth of flash equipment: you need to capture great images.

While the pretenders quake in fear at you young upstarts invading the scene, there's never been a more exciting time to get into fashion photography and make a name for yourself. Keep your head high and your wits about you. Go little photographer, go, run into the wilds of the world and document all you see. To the stars!

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