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Diabolical tech and Y-fronts  May 17, 2012

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Derek loves nothing more than punching a remote location into a GPS, queuing up some music and heading out on a long drive, so it's a good thing he's in charge of CNET Australia's Car Tech channel.

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Djokovic vs. Nadal: HD the only thing missing, but does anyone care?

opinion Last night, many of us were lucky enough to witness one of the truly fantastic tennis Grand Slam finals, but there's just one bone I'd like to pick with the broadcast.

I find the lack of HD sport on free-to-air TV...

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No, it has nothing to do with commentary — this year, the combination of Bruce "Special" McAveney, Jim "Long-Winded Interview Question" Courier and Lleyton "C'mon" Hewitt actually worked surprisingly well.

Add the fact that Seven, for the first time in ages, decided to broadcast the Australian Open live instead of on a supposedly revenue- and ratings-enhancing delay. Stir in continued coverage on 7Two as an antidote to the news and Today Tonight, and, all up, I'd have to say that this year's coverage was satisfying.

My big gripe, however, centres on how the tennis was broadcast only in SD on free-to-air television.

This isn't because an HD feed doesn't exist; the majority of the cameras dotted around Rod Laver Arena and the rest of the Melbourne Park complex are actually HD in nature, as those lucky (or rich) enough to have a Foxtel HD subscription can well attest.

And it's not because there isn't an HD broadcast option available to the Seven Network. The powers that be decided to use 7mate to broadcast Mythbusters, and the movies Blue Streak and Open Water instead. Even as grandfather clocks struck midnight along the east coast, and the match grunted its way towards its denouement, 7mate stuck to its scheduled programs, Caprica, and, straight from the late '70s, The Incredible Hulk.

The reasons for this boil down to history, ratings and revenue.

On the latter two points, it's advantageous for commercial television networks to offer a choice of programming on each of their three channels (two in SD and one HD). Thus, those who care not for tennis have an alternative that doesn't involve switching networks, or, heaven forbid, turning off the box and talking to friends/family/loved ones/the dog/the cat/the chair/the crazy old man down the street.

And lest you think that I'm unfairly picking on Seven, we could easily substitute in cricket and Nine for this spiel, or go on a long, arm-flailing rant about the demise of One HD from a purveyor of beautifully crisp HD sport to a peddler of narrow-screen Cops, M*A*S*H and Get Smart repeats.

What can be done about this situation? Not terribly much, we're afraid, except be patient.

Analog television broadcasts are scheduled to run through until 31 December 2013. Until then, television networks are obligated to mirror their analog channel on a standard-definition digital channel. After this point, we may see the news, current affairs and first-run local and international programming leap back into the world of 1080i if the networks decide to switch their primary station to HD and convert an existing HD channel to SD — in this possible reality, Seven would broadcast in HD, while 7mate would regress into SD.

In the meantime, "tier-A" sporting events, such as the Melbourne Cup and NRL and AFL grand finals and the like, must be broadcasted on free-to-air TV in analog, and therefore SD, too. So, it's unlikely that we'll see any of these events in HD until 2014, unless there's a rare outbreak of corporate benevolence. "Tier-B" events, such as regular-season AFL and NRL matches, however, may be seen in HD, but only if you live in states where the respective code isn't popular.

For example, AFL matches in Sydney generally rate lower than two politicians shouting at each other about the rights and wrongs of sourcing bird pellets from Nauru. This being the case, Seven will show, from this year onwards, Friday night AFL matches in the harbour city on 7mate, possibly in native HD. South of the border, however, people would queue to watch an Aussie Rules match between the Clayton Old Folks Home and the South Yarra Under 8s, so commercial necessity dictates that AFL matches be broadcasted in analog and also SD, but not necessarily in HD.

As one can see, this writer is angry, frustrated and powerless. He's also curious to find out whether he's the only one. So, do you, our dear readers, care that most major free-to-air sporting events and new television series are broadcasted in Australia only in standard definition, even when a high-def source is readily available.

Let us know in the poll to the right and in the comments section below.


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GregHudson posted a comment   
Australia

Not only is the lack of HD a pain in the proverbial, but the HD itself is a poor excuse (not being in 1080i/p). Even 720 doesn't look very sharp on my 3.4 meter wide projector screen, so true 'Full HD' would be my preference - but that's just wishful thinking I fear...

 

adza posted a comment   
Australia

The 2010 AFL Grand Final was shown in HD. But, alas, the replay following the drawn Granf Final was shown in SD, as apparently all the HD cameras were booked for something else. Watching the recording I made of the first game and the DVD of the second game and it's disappointing the lack of quality.
Dare I say it, but that's why a lot of people I know don't bother watching the commercial TV - they download what they want to watch illegally.

 

thomaco posted a comment   
Australia

I find the lack of HD content extremely annoying. Particularly, as you pointed out, when shows that are available in HD are broadcast in SD while the HD channels are busy broadcasting ancient SD shows ... I've lived in Aus over 20 years and have always thought the TV stations programming was run by incompetents.

 

mquirk posted a comment   
Australia

I rarely watch free-to-air television any more. I watch my Blu-ray discs and Austar in HD and wait for shows to be released in HD. That way I can watch them at my own pace and not have to chase a TV guide to see what has happened to the show I watched at this time last week. This is another area where Pay TV excels. When they have a show at a particular time it usually stays in that time-slot until the end of the season. If you miss it, it is usually on at another time also.

 

jmds posted a comment   
Australia

Television programs should also broadcast on 3D if they do not want to be left behind in the stone ages.

 

Yoda7 posted a reply   
Australia

That will never happen.
You see, contrary to what the TV manufacturers decided we should get, most people are not the slightest bit interested in 3D.
This was highlighted at CES 2012 where 3D hardly rated a mention.
What people really wanted was smart TVs and big, high quality, energy efficient 2D screens.

 

Alan_kr posted a comment   
Australia

Not only is the lack of HD content extremely frustrating and annoying (along with the way the networks treat us by ruining shows with station promo ads coming up on the screen - and staying on for quite a long time - in the middle of a show or movie and squashing up the picture near the end of a movie, to share the screen with a promo), but I despair of the sound quality broadcast. Is there 5.1 Surround Dolby Digital being broadcast in the capital cities, or is it the same as in the Regional Cities, where you get 2 Channel Dolby Digital only? I have spent a small fortune on a theatre surround sound system and was looking forward to surround sound on the HD Channels, but all I get is 2 channel sound. What a waste of resources!

 

Admanus Rex posted a comment   

You know, I've still been stewing on this over the last couple of days and it's been brought to a head again with the 20/20 tonight in all it's glorious 576 lines (opinions on 20/20 reserved).

The networks may have us over a barrel with this but I think it's pretty clear they are simply burning good will (mine at least). I always thought it was pretty silly companies that think they can do that.

So... stuff 'em, turning off the telly now.

 

iva biggun posted a comment   
Australia

Maybe you should start a petition Derek as I have not seen so many comments on a Cnet story in a long time.Work with the major newspapers as I think Cnet is for tech junkies like myself.Freeview has been exposed as just a revenue stream for the networks.You can't tell me Get Smart or Bewitched costs them anything whilst they shove commercials down our throats.What a waste of the HD bandwidth.

 

Tigers posted a comment   
Australia

Totally agree with everything on your article. Will the frustration of viewers ever be realised especially where the majority of viewers has a HD TV! Now we talk 4K, OLED what a waste as the TV networks may never catch up with technology. Do the right thing and give us what everyone (maybe not all) want is HD viewing (at least start with Sport coverage).


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