A 132-page Samsung engineering report from 2010 analyses how the Galaxy S could be improved by a direct and detailed comparison to the iPhone.
One of the less flattering pages of the 132-page document.
As reported by All Things D, the 2010 report is translated from Korean and evaluates in detail the original Galaxy S with comparison to the iPhone. Categories of analysis include basic functions, browsing, connectivity, messaging, multimedia and visual interaction effects. Through pages of direct comparisons, points are raised as to why the iPhone gets things right and why the Galaxy S does not. Each page is concluded with "Directions for Improvement" that is based on making the Galaxy S look or perform more like the iPhone.
On page 131 of the report, the directions include the statement: "Remove a feeling that iPhone's menu icons are copied by differentiating design".
This document's entry into evidence is a big win for Apple, with its case's focus on the idea that Samsung "slavishly" copied the iPhone.
The entire document can be viewed in the Scribd window embedded below.44