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Thanks for the memories  July 26, 2012

Metro Trains PSA details dumb ways to die

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CNET Editor

Michelle Starr is the tiger force at the core of all things. She also writes about cool stuff and apps as CNET Australia's Crave editor. But mostly the tiger force thing.

(Screenshot by Michelle Starr/CNET Australia)

The Darwin Awards meets The Gashlycrumb Tinies in an unexpected indie-pop public-service announcement from Victoria's Metro Trains.

It sounds like a cutesy indie-pop hit in the style of Feist and "The Bird and the Bee" as it ticks off a gruesome list of stupid ways to get killed. Penned by Cat Empire keyboardist and Sydney-dweller Ollie McGill and sung by Tangerine Kitty, the track is actually a train-safety advertisement.

In the five days since its release on YouTube, the song has gone nuts, accumulating nearly 5 million views — probably because there are so many contradictions. An adorable pop song about horrific deaths that is actually entertaining, produced by a public-transport institution?

Well played, Metro Trains.

You can read more about the safety-awareness campaign here, buy the track on iTunes here, get a ringtone here and find animated gifs of the dumb ways to die here. And don't forget to watch the video below!



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