Apple's Sydney store doesn't open to the public until 5pm this evening, but the queue for entry began with 30 hours to go. We talk to a queuer about Macs, cults and the turtlenecked wonder that is Steve Jobs.
Spending a winter night curled up on the pavement for the sake of a free t-shirt may seem rather mad, but for the assembled Apple aficionados, it's more about the shared experience — and the bragging rights.
In this video we speak to Moyzschya Belle, the second person in the queue and an Apple user since 1984.
For more coverage from the Sydney Apple store, check out our video tour and photo gallery.
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canberra_photographer
19/06/2008 05:12 PM
Very scary people. One thing I want to know is how the Apple geeks can afford Apple products given they don't seem to have anything (like a job) preventing them from waiting in a line all day.
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Blu_Onyx
01/07/2008 08:40 PM
Agree. This is just ridiclous. This is a consumer toy? Have you nothing better to do, why not spend 30hours with your grandchildren, or your wife, rather then sit purposely waiting for a even more purposless item. The power of effective marketing polarisation. These people are the walking unconsious.
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cronkle
06/09/2008 11:08 AM
Surely people are entitled to do what they like with their own time? Get a life folks
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