Polaroid to make TVs and digital radios

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CNET Editor

Lexy spent her formative years taking a lot of photos and dreaming in technicolour. Nothing much has changed now she's covering all things photography related for CNET.

Iconic camera manufacturer Polaroid and UK supermarket Asda have launched a range of Polaroid-branded consumer electronics.

(Credit: Asda/Polaroid)

The partnership will see the Polaroid-branded products, ranging from iPod docks to digital radios and even 3D TVs, appear in stores and online. Polaroid, best known for its instant photographs pioneered by founder Edwin Land, has experienced somewhat of a renaissance in the past few years.

Earlier this year, the company announced an Android-based camera at the Consumer Electronics Show, while it had also teamed with Lady Gaga to produce several photographic products.

In 2001, and again in 2008, the company filed for Chapter 11 bankruptcy protection in the US. Company assets, including the Polaroid name, were sold or licensed on both occasions.

It's not the first time Polaroid-branded TVs have appeared on the market, as various LCD and Plasma models were produced after the first bankruptcy filing. We have contacted Polaroid Australia to see if the range will make its way to Australia.

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NitroWare.net posted a comment   

AlexV1 is correct, they were avalible here. Just like AKAI, AWA, Magnavox, GE and otherare all nameplates on generic sets.

Some recent Grundig and Teac sets come under this banner.

Many of these sets have identical internals or cabinets where as some are made to customer specfications by the same manufacturer.

I have yet to confirm what the story is behind Westinghouse US market TVs. There is the infamous compatibilty issue with PS3 early on that was 'fixed'.

The story behind Vizio USA is very well documented.

Press releases from Bush claim they are a long operating company but I have not examined one of their sets so I can't comment on the internals.

Most noname sets do alot of [poor] rescaling and while will deliver an acceptable picture for casual TV viewing which I say with reluctance, the scaling even from digital sources makes using noname sets especially those without native 1080p panels very difficult for PC use as lack of 1:1 pixel mapping produces blurry text from a PC.

The agents for many noname sets have also gone bankrupt in the past five years or have legally seperated themselves from the repair and service arms for their products.


AlexV1 posted a comment   

Distinctly remember Kmart selling Polaroid branded LCD TV's a short while ago..
The image quality was pretty attrocious

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