In conjunction with Twentieth Century Fox, Samsung has released a limited edition version of its M300 mobile phone to promote The Simpsons Movie.
Available for a reasonable AU$129, "The Simpsons phone" is an entry level handset and absolutely tiny to hold, weighing only 65 grams and measuring a petite 80 by 40 by 16.7 millimetres.
The bright yellow tri-band phone has an FM radio, a VGA camera, but not much else. We found a Homer-inspired "Woohoo!" ringtone and five Simpsons-themed wallpapers when we ducked into the settings.
The internal colour screen is fairly low-res at 128 by 160 pixels; there's also an external screen showing the time and caller ID.
Samsung bundles a stereo headset -- which sounded okay during our quick play -- in the box. Also included is a flashing Homer badge which lights up when a message or call comes through.
The Samsung-ma-phone is available now through retailers including Optus World, Big W, Kmart, Allphones, Target, Strathfield, Dick Smith Electronics and other retailers.