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Sony Ericsson's mobile blitz

By Melvin Teo, CNET Asia on 10 March 2005

Barely weeks after the 3GSM World Congress in Cannes, we witnessed the announcement of four new Sony Ericsson models. In particular, the K750i and W800i could very well be the hottest phones in 2005.

Tagged under Sony Ericsson's imaging category, the K750i is a stylish 2-megapixel camera-phone with autofocus, red-eye reduction, active lens cover, onboard photo light and optional PhoneFlash MXS-60 for stronger lighting, plus a Cyber-shot-like user interface. Remarkably, 8R-sized (8 x 10") prints developed from photos snapped with the K750i look really impressive. Throw in more goodies like a 262K-colour TFT, Bluetooth, supplied 64MB Memory Stick PRO Duo, MP3 player and FM radio, and you have one unbelievably feature-rich mobile that's only missing 3G and the kitchen sink. The K750i will be available in Australia some time in Q2, 2005. It remains to be seen what price users will have to pay for such abundance.

On the other hand, the W800i epitomises Sony Ericsson's other emphasis on entertainment. Branded as the world's first Walkman mobile phone, the W800i plays MP3 and AAC music file formats with its one touch Direct Music button. Up to 30 hours of playback are possible by switching the phone off while leaving the music player on. Also sporting a 2-megapixel camera sensor with autofocus, active lens cover and photo light, the whopping 512MB Memory Stick PRO Duo card supplied tops off what is simply music to our ears. Aussies will have to wait till Q3, 2005, though for this model.

Sony Ericsson also introduced two other models for the budget-conscious mass market. The K300i triband camera-phone packs a VGA sensor with 4x digital zoom and an onboard 12MB memory for storing around 500 images. The J300i, on the other hand, has exchangeable Style-up phone covers, eye-catching colours and loop antenna as well as a fun Rayman 3 Java game, but lacks an onboard camera. Both models support Sony Ericsson's PlayNow content download service for additional ringtones and games. The K300i and the J300i will be available locally in Q2, 2005.

Besides the new models, the company re-highlighted the two 3G UMTS handsets announced last month: The sleek-looking, well-sized K600i candy bar with 1.3-megapixel camera and active lens cover, and the Z800i which packs a 1.3-megapixel MotionEye rotating camera and Memory Stick PRO Duo expansion in a clamshell form factor. The estimated Australian launch for the Z800i is Q2, 2005 with the K600i following in Q3, 2005.

Sony Ericsson produced some outstanding mobile phones in 2004 including the K700i and S700i. Based on what we've seen so far, it's unlikely we'll be disappointed this year, either. Watch out for full reviews here.

Sony Ericsson's new phones

Model Names	Availability	Specifications
Sony Ericsson K750i	Q2, 2005	Triband; 2-megapixel camera with autofocus; MP3, AAC playback; FM radio; video recording and playback; Bluetooth; 32MB internal memory; supplied 64MB Memory Stick PRO Duo
Sony Ericsson W800i	Q3, 2005	Triband; 2-megapixel camera with autofocus; MP3, AAC playback; dedicated music buttons; video recording and playback; Bluetooth; supplied 512MB Memory Stick PRO Duo
Sony Ericsson K300i	Q2, 2005	Triband; VGA camera; video messaging, recording and playback; MP3 ringtones; 3D games; speakerphone; voice dialing; 12MB internal memory
Sony Ericsson J300i	Q2, 2005	Dualband; Speakerphone; MP3, AAC playback; voice dialing; 3D games; 12MB internal memory
Sony Ericsson K600i	Q3, 2005	Triband; 3G-enabled; 1.3-megapixel camera with flash; video recording and playback; email; Bluetooth; MP3 ringtones
Sony Ericsson Z800i	Q2, 2005	Triband; 3G-enabled; 1.3-megapixel camera with flash; video recording and playback; email; Bluetooth; MP3 ringtones

Click here to see all of CNET.com.au's mobile phone reviews.

Topics: ericsson, z800i, j300i, k600i, k300i, k750i, 3gsm, swede, s700i, k700i, phone, sony, mobile, w800i

• Sony Ericsson W800i

• Sony Ericsson K600i

• Sony Ericsson Z800i

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  Mohsin Raza commented on 04/01/2009 19:00

  Hi i am Mohsin. I am every time use only sony ericsson mobails these modils are very hard and good.

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  crisnikfer commented on 14/09/2007 05:36

  hi i am just looking to buy a new bmobile phone here and i am looking very hard for a good priced one can u let me know what phones u have for like around 4 to like 6 hundred dollars in sonyericsson thanks i will appreciate it :)

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  vinin commented on 14/05/2007 00:12

  Sony Ericsson mobile is very good 4 his picture quality & sound....I like sony........

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  sipra commented on 21/04/2007 00:27

  can u show me the look of sony ericsson V808. i really need to see it urgent

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  srinivas commented on 26/01/2007 21:31

  i need mobile rate of sony ericsson's pls send me to t\given below e-mail

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  stifler_9910@yahoo.com commented on 19/01/2007 17:46

  Can u show me the look of W900i sony ericsson

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  dm commented on 25/06/2005 05:21

  are there any phones that play stereo quality music? that is, any phones with Dolby or SRS technology embedded? thank you.

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  k commented on 15/06/2005 15:41

  hello;
  i just want to ask what is the difference between SEk700i to SE750?

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  unc13_dim commented on 18/03/2005 17:39

  Im confused about one thing about the Sony ericsson z800i. in this page http://www.cnet.com.au/mobilephones/phones/0,39025953,40004545,00.htm it says its coming out in Q3 but on the phone models own page; http://www.cnet.com.au/mobilephones/phones/0,39025953,40052726,00.htm it says Q2. Could someone please clear this up as this great site is the only place i can find anything on release dates

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